Social media is a great platform for advertising and promoting your offer to your target market, and should play a key part in your wider marketing strategy. From building awareness to engaging your audience, social media can open the door to a whole new world of customers. But it isn't just another marketing tool – there is a lot more to it.
To make the most out of social media it takes a lot of thought and planning. Many businesses start a Facebook, Twitter or LinkedIn page, create a few posts and never return. With our dedicated social media team that have been involved in digital marketing since 2003, we understand what needs to be done – and more importantly, how to do it.
We help business-to-business (B2B), business-to-consumer (B2C) and e-commerce businesses of all shapes and sizes with their social media needs and requirements. From researching your target market, developing and distributing content, right the way through to analysing the performance of the strategy.
Once we understand how popular and engaged your social audience is, we can target relevant content to your fans and followers
The way you communicate is an extension of who you are, so it's important to make sure we create a persona via your social channels
You should manage your own social accounts. However, we can be an extended, part of your marketing team to help support and grow your channels
It's important to frequently monitor results and leads, in order to maximise your return and validate your investment. We can help you achieve that